Cracker Barrel Old Country Store® Honors Our Nation’s Heroes, Invites Guests to Support Operation Homefront this Veterans Day

11/1/2016

Promotion includes donation to Operation Homefront and complimentary Double Chocolate Fudge Coca-Cola® Cake dessert for veterans

This Veterans Day, Cracker Barrel Old Country Store® will thank the men and women who have served our country by offering military veterans a complimentary slice of its Double Chocolate Fudge Coca-Cola® Cake. Cracker Barrel is also encouraging guests to support Operation Homefront through a giving campaign that will contribute to the national military nonprofit’s mission to build strong, stable and secure military families.

Cracker Barrel® has long supported military service members, veterans and their families. This year, Cracker Barrel will once again offer veterans a complimentary piece of Double Chocolate Fudge Coca-Cola® Cake for dessert on Nov. 11 at all 641 Cracker Barrel Old Country Store locations to thank them for their service and sacrifice.

Between Nov. 1 – 11, guests can join Cracker Barrel in supporting Operation Homefront in two ways:

  • Purchase Cracker Barrel Rockers: Cracker Barrel will donate 10 percent of proceeds from eligible online and in-store purchases of its iconic rocking chairs some of which line the front porch of each of its stores.
  • Text-to-Donate to Operation Homefront: Guests may donate $5 to Operation Homefront by using a mobile device to text SERVE to 27722 or by visiting https://www.operationhomefront.net/donate/4955. Cracker Barrel will match donations received up to $25,000.

“Cracker Barrel has been connecting families around the dinner table for over 47 years,” said Cracker Barrel Old Country Store Manager of Corporate Citizenship Sloane Lucas. “We believe in the importance of strengthening family bonds and supporting organizations like Operation Homefront that keep those family bonds strong among those who serve or have served in our armed forces. This Veterans Day, we’re honored to give back to these brave men and women and invite all of our guests to join with us in showing appreciation for those who have served our country.”

Operation Homefront connects the giving community to military families through programming that addresses short-term and critical assistance, long-term stability and recurring support needs that help military families overcome many of the challenges inherent to military life.

"The support that Cracker Barrel and its guests provide to our men and women in uniform is tremendous," said Operation Homefront Senior Director of Corporate and Foundation Partnerships Jill Eskin-Smith. "We are grateful that Cracker Barrel shares in our commitment to deliver assistance to service members and their families on Veterans Day and throughout the year.”

By supporting the families of those serving in America’s armed forces, Cracker Barrel believes it can make a deeper, more meaningful and lasting impact. Over the years, the company has supported several military-focused nonprofits and charitable initiatives, including the National Military Family Association, Children of Fallen Patriots Foundation, United Through Reading, and the National Museum of the United States Army. Most recently, Cracker Barrel donated over 700 rockers to Operation Homefront in support of its many programs, including “Homes on the Homefront” that helps our nation’s heroes realize the American dream by placing deserving veterans and their families in mortgage-free homes.

For more details on Cracker Barrel’s support of Veterans Day, please click here.

About Cracker Barrel Old Country Store, Inc.
Cracker Barrel Old Country Store, Inc. (NASDAQ: CBRL) provides a friendly home-away-from-home in its old country stores and restaurants. Guests are cared for like family while relaxing and enjoying real home-style food and shopping that’s surprisingly unique, genuinely fun and reminiscent of America’s country heritage…all at a fair price. Established in 1969 in Lebanon, Tenn., Cracker Barrel Old Country Store, Inc. and its affiliates operate 641 Cracker Barrel Old Country Store® company-owned locations in 43 states and own the fast casual restaurants Holler & Dash™. Nation’s Restaurant News’ 2016 Consumer Picks survey named Cracker Barrel Old Country Store® the Best Family-Dining Restaurant in America. For more information about the company, visit crackerbarrel.com.

About Operation Homefront
A national nonprofit, Operation Homefront builds strong, stable and secure military families so that they can thrive in the communities they have worked so hard to protect. With more than 3,200 volunteers nationwide, Operation Homefront has provided assistance to tens of thousands of military families since its inception shortly after 9/11. Recognized for superior performance by leading independent charity oversight groups, 92 percent of Operation Homefront’s expenditures go directly to programs that provide support to our military families. For more information, go to www.OperationHomefront.net.