News Releases

Murrells Inlet, S.C. Statement by Diana S. Wynne
Senior Vice President – Corporate Affairs

October 20, 2006

Cracker Barrel Old Country Store, Inc. is committed to treating all people with courtesy and respect and our policies and procedures clearly outline that discrimination has no place in our company. Ms. Rose Rock has been a regular visitor to our store over the years and we still consider her to be a valued guest. She herself said at her recent press conference that she was surprised by this incident because she has always had good experiences at Cracker Barrel.

In regard to Ms. Rock’s recent visit, please know this was not a case of discrimination.

Our preliminary investigation shows that this was simply an honest mistake in operations as we were getting ready for the dinner hour and shifting personnel. Her table was not effectively reassigned. We regret this mistake and have repeatedly tried to make amends.

When the store manager realized there was a problem, he apologized to Ms. Rock and offered to personally expedite her order. She refused. Store management followed up within the week by sending a formal letter of apology, a gift basket and passes for complimentary meals. We believe this demonstrates our deep commitment to good customer service.

As a company that serves 600,000 guests every day, Cracker Barrel strives to provide a great guest experience to every person. Sometimes we fall short and when we do, we apologize to those guests who are accustomed to receiving a higher level of service when they visit Cracker Barrel. This is apparently what happened during Ms. Rock’s visit and we sincerely regret this incident.