Our Mission 

Some companies pride themselves on long-winded and complicated mission
statements, but that’s just not our way. In fact, since the very first
Cracker Barrel Old Country Store^® opened back in 1969 in Lebanon, Tennessee,
we’ve kept things pretty simple.

The way we see it, our mission is to please people. Nothing more. Nothing
less.

And if we do that, we have more than a fair chance of success. If everyone
who walks in our front door gets a warm welcome and a good meal at a fair
price. If they enjoy browsing through our old country store. If everyone who
works with us or whom we do business with is treated fairly and with respect.
If we do all those things, well, then we figure the business will take care
of itself. And fortunately, so far, it has.